A Shopper Marketing Network Bringing Brands and Consumers Together

The International Shopper Marketing Group -ISMG-  is a network of agencies, each with long-standing experience, currently covering 11 European countries. We are specialised in the design and execution of sampling campaigns, shopper demonstrations, merchandising and many other forms of promotional marketing services.

The International Shopper Marketing Group delivers a full-service solution from conception to implementation to detailed reporting. So not only the promotional staff but all elements for successful promotional campaigns can be put in our hands. With over 325 million inhabitants in Spain, Portugal, Germany, Austria, the Netherlands, Belgium, Luxemburg, France, Ireland, Switzerland, and Great Britain you are able to get in touch with more than three-quarter of the population of West- and Southern Europe by contacting only one member from the ISMG.

Our Agencies - Your Network in Europe


Monsterscore Shopper Activation is a field marketing agency with more than 15 years’ experience, specialized in instore-promotions, sampling, roadshows, merchandising and hostess services. Providing full service from concept to execution: so not only the promotional staffing, but all the services and materials needed (from a promo-truck to an online advertising-tool supporting the promotion). Monsterscore operates its own top-notch fieldworkers, promoters, demonstrators, merchandisers and hostesses throughout the Netherlands.


HIGHJAM is a leading Experiential and Promotional Marketing agency with over 10 years’ experience specialising in Product Sampling, Pop Ups, Promotional Staff, Events and Shopper Experiences. We are highly skilled at creating engaging and effective campaigns for both established brands and trailblazing start-ups across the UK and Ireland.
We understand that each client and consumer is different, so every experience we create is unique to generate maximum reach both online and offline.


A10 is one of the leading staffing agencies in the Iberic market (Spain and Portugal), with a consolidated position in the promotional and events sectors.
Our wide experience since 2001 allows us offering a global and high quality service at all levels (staff, logistics, production, assembly…)
Our comrpomise with high quality services allows us to be certified by all the Spanish comercial chains: El Corte Inglés, Hipercor, Carrefour, Alcampo, Media Markt, Dufry Eroski, FNAC.
Technology is a strong point on our strategy to improve at every campaign or event.


ST-PROMOTIONS is a German shopper marketing agency. Servicing brands nationwide, we are shopper marketing experts. We conceive and execute campaigns that forge permanent relationships by connecting on a human level.
Our marketing approach focuses on our clients’ success: we create outstanding and measurable added value. Trust more than 30 years of experience as a nationwide field marketing agency .
Since we are represented by trained staff and warehouses in all the major cities we can respond to your requests quickly and cost efficient.